Marketing Adviser

We are seeking a Marketing Adviser (Content) to join our Marketing Team on a full-time, fixed-term basis to cover maternity leave for up to one year.

The postholder will lead the planning and delivery of compelling, audience-focused content that supports student recruitment. This role is ideal for someone who combines strong storytelling skills with data-driven thinking to create content that engages, informs and converts.

Key responsibilities include:

• Developing and delivering content-led marketing campaigns across the student journey
• Creating engaging, high-quality content (copy, digital, and multimedia) tailored to different audiences
• Managing content calendars and ensuring consistent brand voice and messaging
• Using audience insights and performance data to optimise campaign effectiveness
• Collaborating with internal teams to surface authentic stories and experiences
• Supporting content across key channels including web, social, email and print

The Person

You will be an experienced and motivated marketing professional who thrives in a collaborative environment and is confident leading projects from start to finish.

You will bring:

• Experience planning and delivering content led marketing campaigns
• Strong project management and organisational skills
• Ability to produce and curate compelling content
• Understanding of digital and traditional marketing channels
• A collaborative and flexible approach to teamwork

You will develop a strong understanding of Kingston University’s brand positioning, target audiences, and recruitment cycles, contributing across marketing, student recruitment and events activities, including occasional event delivery.

Directorate/Function

The wider directorate’s key aim within the strategy is to deliver a seamless, high-quality experience for all current and future students to ensure they are “sought after”, supporting their participation, attainment, and success before, during and after their time at Kingston. This in turn will create a culture of high performance that is inclusive, innovative, ambitious and enterprising.

Student Recruitment and Admissions 

The team’s primary objective is to achieve agreed student recruitment targets and contribute to the whole University’s recruitment and admissions functions ensuring good ROI and a first-class student experience throughout the applicant journey. 

Further information

This is a full time, fixed-term position until 3 August 2027, with a starting salary of £39,407 per annum.

• Application deadline: Sunday, 28 June 2026
• Please apply via this link. You will need to complete some general applicant details, upload your covering letter and CV.
• In person interviews are expected to take place week commencing 6 July 2026.

This post is available to cover maternity leave and is expected to be held for the full duration. However, should the substantive post-holder choose to return to work earlier, this appointment may be terminated, subject to a one-month notice period.

 If you have any queries or would like further information on the role, please contact Lizzygrace Barnette, Marketing Manager.

Bring your true self, expertise, and passion to Kingston where we are continuing to strive to build a university where authentic inclusion and belonging is at its heart. Every one of our staff and students’ identities, backgrounds and diverse experiences makes us who we are - so harness and embrace yours by applying today. We welcome applications from Black, Asian and Minority Ethnic backgrounds, LGBTQ+ communities and those with disabilities.

We are a place-based organisation, proud of our location in Kingston and the civic role we play in our community. Our campuses inspire collaborative, innovative and creative communities. Being present on campus is important to us because it helps us to create a sense of belonging for both our staff and students. Therefore, staff are expected to be on campus for the majority of their working week.

Candidates must be able to demonstrate their eligibility to work in the UK in accordance with the Immigration, Asylum and Nationality Act 2006. Where required, this may include entry clearance or continued leave to remain under the Points Based Immigration Scheme. 

To apply click on ‘Apply Now’. If, for accessibility reasons, you need to apply in an alternative format, please email jobs@kingston.ac.uk or call the HR Shared Services team on 020 8417 3118.